Case study №04 Lynk Multimodal 2025

From port gatetoplant door.

Lynk moves industrial cargo across India — port to plant and plant to port — with a 24×7 control room, 1,500+ heavy commercial vehicles, 400+ ISO tanks, and 45+ years of collective experience. Operating presence at Kandla, Mundra, Dahej, and Hazira, with pan-India last-mile across all states.

Visit live site
www.lynkmultimodal.com
01 The brief

The team had decades of operating experience but a brochure that didn't match the scale. We rebuilt the brand around a clear promise — 'Delivering the Future of Indian Logistics' — and a marketing site that reads like the operations manual of a serious carrier: integrated transport, end to end, from port gate to plant door. Navy + signal-red, no decoration.

  • 01 Four service pillars taken straight from operations: Port-to-Plant & Plant-to-Port, Rail-Linked Transport, Bulk & Container Cargo, and On-Ground Operations (survey, weighbridge, documentation, safety compliance).
  • 02 A capacity strip that puts the real numbers above the fold: 1,500+ HCV trucks, 400+ ISO tanks, 45+ years, 24×7 control room.
  • 03 A geography section anchored on Kandla (EXIM hub), Mundra (largest private port), Dahej (petrochemical corridor), Hazira (industrial hub), with pan-India last-mile.
  • 04 A video-background hero with a static fallback that respects prefers-reduced-motion and slow connections.
  • 05 Edge-deployed on Cloudflare Workers with sub-second TTFB across South Asia.
Client

Lynk Multimodal

Year

2025

Brand by

Ad Your Best

Build by

Stacksmiths

Stack

Astro · Cloudflare Workers · GSAP

Time

8 weeks

02 Brand system

Integrated transport.
End to end.

The voice is plain B2B: confident, reassurance-driven, no jargon you can't quote in an RFP. The site puts the four services first — Port-to-Plant, Rail-Linked Transport, Bulk & Container Cargo, On-Ground Operations — and the 1,500+/400+/45+/24×7 capacity numbers above the fold. Navy holds the page; signal-red carries the CTAs.

Navy#001639
Signal Red#CC2C24
Silver#8891A1
White#FFFFFF
03 Process

Branding and engineering
at the same desk.

The compressed timeline made handoff impossible — so we didn't. AYB and Stacksmiths sat in one Slack, one Figma, one daily standup.

  1. W1–2

    Discovery

    Walkthroughs at Kandla and Mundra. Interviews with the operations team across road, rail, and port. A cargo-type audit that produced the four service pillars and the bulk/container/liquid/EXIM split.

  2. W3–4

    Brand

    Logotype, service marks, and a sea/road/rail icon family. Navy holds the page; signal-red carries the CTAs. Photography direction: containers, never people in hi-vis.

  3. W5–6

    Build

    Astro on Cloudflare Workers. GSAP for the hero counter and capacity strip. A video-background hero with a static fallback. Geography section anchored on the four Gujarat ports plus pan-India last-mile. FAQ and contact form go straight to info@lynkmultimodal.com.

  4. W7–8

    Launch

    Soft launch to existing RFPs and inbound enquiries via the contact form (4-hour response SLA). Hard launch with the full service grid, capacity strip, and 24×7 control-room number live.

05 Outcome

1,500 trucks, 4 ports,
one operator.

0 HCV trucks across the fleet
0 ISO tanks for liquid cargo
0 Gujarat ports Kandla, Mundra, Dahej, Hazira + pan-India
0 years collective experience across the operating team
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06 Notes

“From port gate to plant door — road, rail, port connected under one intelligent network.”

— Lynk Multimodal, Services

Four services on /#services: Port-to-Plant & Plant-to-Port (end-to-end handling for imports, exports, and domestic cargo), Rail-Linked Transport (rake movement, loading/unloading, last-mile), Bulk & Container Cargo (liquid chemicals, acids, alcohol, hazardous, EXIM), and On-Ground Operations (survey, weighbridge, documentation, safety compliance). Geography on /#geography: Kandla (EXIM hub), Mundra (largest private port), Dahej (petrochemical corridor), Hazira (industrial hub), with pan-India last-mile. The site is Astro on Cloudflare Workers — no Shopify, no CMS — with a video-background hero, GSAP-counter capacity strip, and a 24×7 control-room number on the contact page.